EDB F1 Activation
The Bahrain Economic Development Board wanted an engaging and informative activation for their guests at the 2019 Formula One Gulf Air Bahrain Grand Prix weekend in their corporate Paddock Club. We commissioned muralist, artist and storyteller Vic Lee from London.
During the weekend we engaged the potential investors in Bahrain, who had traveled from around the world to tell us a little about their business and Vic adorned a 7m canvas and as Hamilton flew past the checkered flag the artwork was complete.
Creative Director: Simon Impey
